Issue #4 - July 2010

Blue Fitness Blue Fitness imports, distributes and services leading fitness equipment brands such as Star Trac, Hoist & Woodway. We have a focus on helping independent clubs afford tier 1 gym equipment through an internal finance arm. We are geared to help the independent operator, call now to see if we can help.   Creative Fitness Marketing If you want to increase your monthly cash-flow, build your community awareness, target the hard to reach de-conditioned and corporate populations, boost your secondary spend, or simply stake your claim in the marketplace, then CFM can make it happen for you.   Active Management Sales Webinar: Grabbing Details Without Grabbing Their Throat. An important aspect of sales is follow up, which is impossible if we don’t gather details from the person enquiring. The key is to ask for permission to gather their important details. There is a right way and a way that will simply p#@^ them off! This 30 minute webinar will share our tips in gaining important details on the phone and in person.   Radical Fitness 200 clubs running Radical Fitness and counting! Radical Fitness is offering a once off limited time opportunity to experience our hottest programs: Kimax & Ubound, with DISCOUNTED training AND 3 months license FREE!   Body Training Solutions Body Training Solutions ® has helped health clubs from all over Australia to re-energise their group fitness studios with programs that are carefully designed to deliver a simple, fun and effective social experience independent of barriers like gender, age or fitness level. Each program has been professionally designed by Program Development Teams that include some of the world's most experienced programmers and music engineers. Dance based group exercise is exciting and electrifying. The BTS program Group Groove delivers this for anyone of any age and level of exercise experience. If you can Move your can Groove. Check out the link to Group Groove   Club of the Month - Gecko Kids Fitness In 2006 we opened Australia’s first kids only fitness centre and now work with thousands of Australian kids every week. Gecko is for everybody. We have programs for kids from 2 – 17 years, of all abilities. We recognize the need for a fitness centre where kids come first.   Healthy Inspirations When it comes to women in your area wanting to lose weight, you may be just getting the tip of the iceberg! The rest of the iceberg are those women who don't feel comfortable going to any fitness facility or trainer, and simply head down to the local pharmacy for a meal replacement program or commercial weight loss program. The fitness industry relies on exercise and PT for weight loss but research suggest that exercise fails overweight women. Of course they need diet change too. The diet industry relies on diets and shakes and takes a token approach to exercise. This leaves a great new business opportunity in the market for a small stand-alone centre that combines diet, exercise and a coaching process to make it stick. That's what Healthy Inspirations franchises do! So far their members at Healthy Inspirations centres in Australia and New Zealand have lost over 110,000 kilos! Marketing piece of the month